Michalis Vlatakis | Chairman of the Board Association of Tourism & Travel Agents of Crete (ACTTA)

A Warm Welcome from Crete

Dear Friends, Colleagues and Partners,

It is a pleasure to welcome you to the World Travel Market on behalf of the Association of Tourism & Travel Agents of Crete (ACTTA).

For us, tourism is not simply about bringing visitors to an island. It is about creating meaningful connections between people, cultures and places — and building partnerships that last beyond a single season.

Crete has all the elements of a truly distinctive destination: a remarkable heritage, exceptional natural beauty, authentic cuisine, unique traditions and, above all, people who know how to make visitors feel welcome.

Our vision for the future is clear: to strengthen Crete as a year-round destination, offering new and diverse experiences throughout the twelve months. Cultural, gastronomic, outdoor, wellness, religious and thematic tourism are opening new opportunities for both visitors and our international partners.

The World Travel Market is a place where ideas become partnerships and opportunities become new journeys.

We invite you to meet us, exchange ideas and discover together the many possibilities that Crete can offer.

Crete is ready for the next chapter. We look forward to writing it together.