Address by the President of the Greek National Tourism Organization in a workshop of the Region of Western Greece
“Patras has all the elements needed to become a very attractive destination for city break tourism.”
This was stressed by the President of EOT, Angela Gerekou, welcoming the workshop on “Patras as a city break destination”, which took place yesterday, Wednesday 28 June.
The workshop was organized by the newspaper “Gnomi” Patras and the Region of Western Greece, through the office of the Vice-Regional Governor of Entrepreneurship, Research & Innovation of Western Greece, Fokion Zaimi.
Ms. Gerekou presented research data that highlight the huge potential of city tourism at an international level and referred in detail to the comparative advantages of the city of Patras and the wider region, such as the cultural and religious heritage, the unique carnival, the architectural and industrial heritage and the renowned local products and gastronomy.
“ Patras is a very vibrant student city, with an internationally recognised, highly dynamic academic community, a city that is now attracting the attention of start-ups and can also become a destination for digital nomads,” he added.
Promotion of Patras in the campaign “Greekend“
He then referred to the Greek National Tourism Organization’s “Greekend” campaign, which promotes city tourism in Greece and announced that the second phase of this campaign will focus on city tourism in Patras and Heraklion.
Finally, he invited the regional and municipal authorities of the city to cooperate more extensively with the EOT, in order to achieve the most effective promotion of the destination.
The conference was attended by the Vice-Regional Head of Tourism, Nikos Korovesis, the Vice-Regional Head of Business, Research and Innovation, Fokionas Zaimis, the Vice-Regional Head of Administration Coordination and Electronic Governance, Panagiotis Papadopoulos, the Mayor of Patras, Konstantinos Peletidis, as well as representatives of the academic and business community of the city.